Serena property investment guide
Mediterranean townhouses
Serena is a mid-market villas community in Dubai where recorded residential sales have a median price of AED 1,287 per sqft. Ownership is freehold. The nearest metro station is Jumeirah Golf Estates, 12 km away.
Mediterranean-themed townhouses in southern Dubailand — affordable family living around a town centre.
Key numbers
- Price tier
- Mid-market
- Ownership
- Freehold
- Maturity
- Established
- Handover
- Ready
- Metro served
- No
- Commute to downtown
- 25 min
- Projects tracked
- 4
Market data: recorded sales
Over the 12 months to Jun 2026, Serena recorded 88 property sales with a residential median of AED 1,270 per sqft — +8.3% on the previous 12 months.
See how Serena ranks city-wide: price per sqft, sales momentum, price growth.
- Median sale price
- AED 1,287/sqft
- 62 residential sales, last 4 quarters
- Sales, last 12 months
- 88
- -37.6% vs the 12 months before
- Price change, year on year
- +8.3%
- residential median AED/sqft
Monthly figures, last 12 months
| Month | Median AED/sqft | Sales |
|---|---|---|
| Jun 2026 | 1,144 | 5 |
| May 2026 | 1,254 | 5 |
| Apr 2026 | 1,309 | 6 |
| Mar 2026 | 1,388 | 12 |
| Feb 2026 | 1,333 | 4 |
| Jan 2026 | 1,234 | 10 |
| Dec 2025 | 1,343 | 4 |
| Nov 2025 | 1,192 | 3 |
| Oct 2025 | 1,317 | 9 |
| Sep 2025 | 1,291 | 11 |
| Aug 2025 | 1,249 | 6 |
| Jul 2025 | 1,164 | 13 |
Top-selling projects in Serena
Ranked by registered sales, Jul 2025 – Jun 2026. "Prior year" is the 12 months before that window.
| Project | Sales | Prior year | Median AED/sqft |
|---|---|---|---|
| Serena Casa Dora | 40 | 61 | 1,272 |
| Serena Bella Casa | 26 | 32 | 1,285 |
| Serena - Casa Viva | 22 | 48 | 1,232 |
Projects
Build status and unit counts from the Dubai Land Department project register; rows we could not match to a register entry are marked unverified.
| Project | Developer | Units | Status | From |
|---|---|---|---|---|
| Casa Dora | Dubai Properties | 2–3 BR | Resale· unverified | AED 2,100,000 |
Amenities & access
- Beach
- 35 min drive
- Metro
- 30 min
- Schools
- Nearby
- Also nearby
- Town centre, parks
Getting around & daily life
Nearest of each, measured to the edge of Serena — not driving distance.
- Metro station
- Jumeirah Golf Estates · 12 km away
- Tram stop
- Al Sufouh · 14 km away
- School
- Gems Metropole School · 100 m away
- Hospital
- Kings Hospital · 8.6 km away
- Mall
- Arabian Ranches Community Center · 2.3 km away
- Supermarket
- Spinneys · 40 m away
- Park
- Arabian Ranches II Park · 610 m away
- Beach
- 14 km away
- Golf course
- Arabian Ranches Golf Club · 1.9 km away
- University
- Kings College · 5.9 km away
- Airport
- Al Maktoum International Airport · 18 km away
Locations © OpenStreetMap contributors.
Infrastructure that moves values
- Arabian Ranches Golf Cluboperational · 2004
18-hole championship golf course about a 15-minute drive from Serena.
- Dubai Miracle Gardenoperational · 2013
World's largest natural flower garden, about a 16-minute drive in Dubailand.
- IMG Worlds of Adventureoperational · 2016
Major indoor theme park in Dubailand, roughly a 20-minute drive from Serena.
- Mediclinic Parkview Hospitaloperational · 2018
Full-service private hospital near Arabian Ranches/Mudon, roughly 15-18 minutes away.
- Cityland Malloperational · 2019
Nature-themed mall with 350+ stores and a cineplex beside Global Village, about a 10-15 min drive.
- Expo / Equiti Metro Station (Red Line)operational · 2021
Nearest Red Line metro is roughly a 25-30 minute drive; Serena itself has no metro and the 2029 Blue Line does not serve this corridor.
- Emirates Road (E611)operational
Major highway bordering the community, giving Serena direct multi-lane access across Dubai and to the northern emirates.
- Al Qudra Road (D63)operational
Arterial road on the community's edge connecting to Arabian Ranches, Mudon, DAMAC Hills and Dubai's southern suburbs.
- GEMS Metropole School (Al Waha)operational
British-curriculum school about a 15-minute drive away, popular with Serena families.
- Fairgreen International Schooloperational
IB-curriculum school in The Sustainable City, about 15 minutes from Serena.
- Aster Medical Centre (Arabian Ranches 2)operational
Major clinic about a 12-minute drive, the closest day-to-day healthcare to Serena.
- The Village Community Mall (Arabian Ranches)operational
Neighbourhood retail and dining centre about an 11-minute drive from Serena.
- Global Villageoperational
Seasonal cultural and entertainment park, about a 10-15 minute drive via the Al Qudra/Hamdan corridor.
- Mudon Central Parkoperational
Large landscaped park with sports courts, jogging/cycling tracks and play areas in neighbouring Mudon, a short drive from Serena.
- Ash Mount School (Mudon)under construction · 2026
New all-through IB school (ages 3-18, full PYP-IBCP continuum, capacity ~2,400) being built in Mudon, a short drive from Serena. Opening announced for August 2026.
- Lycee Francais International (LFI) Mudonunder construction · 2026
New French-curriculum campus near Serena; opened in temporary premises Sept 2025 with the purpose-built Mudon campus due to open in early 2026.
- Sheikh Zayed bin Hamdan Al Nahyan St Upgrade (Latifa bint Hamdan corridor)under construction · 2028
RTA intersection-development project (2,300m of bridges, lane expansion) on the corridor linking Serena's area to Global Village and Emirates Road; raises capacity to 14,400 vph and cuts travel time from ~20 to ~5 min. Completion targeted Q3 2028.
- Serena Community Centre & Marketplaceunder construction
On-site retail hub: ~100,000 sq ft of leasable retail across three community centres plus a ~28,000 sq ft marketplace with shops, dining, entertainment and a clinic. Still being phased in with the final Casa Viva phase.
- Al Qudra Street (D63) Developmentunder construction
AED 798m RTA upgrade adding 2,700m of bridges and widening 11.6km from Sheikh Mohammed bin Zayed Road via Sheikh Zayed bin Hamdan Al Nahyan St to Emirates Road; serves Arabian Ranches, Mudon, Akoya and DAMAC Hills on Serena's doorstep. Contract awarded Feb 2025.
Frequently asked questions
- How much does property cost in Serena?
- Recorded residential sales in Serena over the last four quarters have a median price of AED 1,287 per sqft, across 62 transactions. Prices are up +8.3% year on year. Buying costs add roughly 7–10% on top, and net rental yield after service charges typically lands 2–3 percentage points below the gross figure.
- What is the nearest metro station to Serena?
- Jumeirah Golf Estates is the nearest metro station — 12 km away, measured to the edge of Serena.
- What are the best-selling projects in Serena?
- By registered sales over the last 12 months, the top projects in Serena are Serena Casa Dora (40 sales), Serena Bella Casa (26 sales), Serena - Casa Viva (22 sales).
- Can foreigners buy property in Serena?
- Yes — Serena is a freehold zone, so foreign buyers get full ownership with no residency requirement.
- How far is Serena from downtown Dubai?
- Serena is roughly 25 minutes from downtown by car. Upcoming infrastructure: Ash Mount School (Mudon), Lycee Francais International (LFI) Mudon, Sheikh Zayed bin Hamdan Al Nahyan St Upgrade (Latifa bint Hamdan corridor), Serena Community Centre & Marketplace, Al Qudra Street (D63) Development.
Compare with nearby areas
Source: Dubai Land Department open data, sales data through Jun 2026. Medians are computed from registered residential sales and can lag or diverge from asking prices. Not investment advice. Asking-price figures come from Esto’s area dataset, updated 2026-07-15. Net yield after service charges and buying costs is what decides a deal —here’s how to run that math.
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